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If you’re looking for a website builder nowadays, you will quickly learn that there are many different options for a wide variety of wants and needs that you might have. Oftentimes, these wants and needs may include things such as a particular website design or visual appearance. In this Editor X review, we’ll be discussing a builder that’s basically dedicated to that

There’s no arguing that the visual appeal of a website is crucial in order for that site to garner any visitors. You could go as far as to say that it is the single most important feature in this regard! This is where website builders such as the Wix Editor X come in.

All of that being said, though, does Editor X truly live up to the expectations? Or is it a mediocre attempt at something that could have been done in a much more professional manner? Well, read on, and find out!

TL;DR: Editor X is a website builder offered by Wix. The builder in question is aimed at web designers, and people who value the visual aesthetics of a website - it’s feature-heavy, has a lot of customization options, and allows you to build amazing-looking websites. That said, it might not be the ideal choice for beginners.


  • Amazing visual design editing features
  • Very customizable
  • Feature-heavy
  • Drag-and-drop functionality
  • Mobile- and SEO-friendly


  • Not beginner-friendly
  • Small variety of templates

Editor X Review: PROS

To start off our Editor X review, we’re going to take a look at some of the core features of the builder in question. Naturally, since the site design capabilities are at the forefront of these features, we’ll start off with that, first.

An Amazing Website Builder for Web Designers

As I’ve mentioned at the beginning of this Editor X review, website design is one of the most important aspects that you are going to need to consider when building a site of your own.

While I probably don’t even need to prove this even further, do think about it this way - the visual aspect of a website is always going to be the very first thing that a visitor will notice once they come to your website. It is in that split second that their first impression is going to be formed - an impression that will either make them stay and perhaps even interact with the site, or leave, and never come back.

Editor X review: advanced design features.

So, obviously, the way that your site looks is important. This is why website themes - in this case, Editor X templates - are something that website builders tend to focus on quite a lot. A builder needs to “keep up with the times”, and provide its users with the most modern-looking, beautiful templates on the market.

Not only that, though, but these templates also need to be functional, and SEO-friendly. Plus, they need to look (and feel!) good on mobile devices, and be simple to edit and customize. That’s a lot of criteria! Most of the top-tier builders, however, do manage to these things pretty well.

Editor X, on the other hand, takes it to a whole new level.

User Editor X reviews emphasize that Editor X is centered around and aimed at web designers, and also people who are a bit tech-savvy, and would like to create an amazing-looking website. This is evident by taking a look at the features of the builder, too.

You have your standard templates - sure. Naturally, you are going to be able to customize them - that goes without saying. However, the interesting part here is that the Editor X templates - rather, their grid - are based in CSS, and are two-dimensional.

Editor X review: about the design features.

In very simple terms, this basically means that you will be able to have full control of your website’s design - everything from shaping the content on the pages, to placing specific buttons, images, texts, and anything else on any part of a page.

There is a truly huge list of design-based features available with Editor X, many of which are very niche and case-specific. Scroll effects, photo studios, galleries, custom menus, docking, vectors, automatic corner attachments - the list goes on and on!

So, to sum it up, it’s obvious that Editor X is going to be an amazing choice, at least from the visual editing point of view. It will provide the user with all of the tools that they might need in order to create a truly modern, futuristic, and elaborate website. It’s a point that the vast majority of Editor X reviews agree on, too!

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Decent eCommerce Functionality

Many people look for website creation tools in order to build their own very first website. That site can be a personal blog, a portfolio showcasing your work as a photographer or an artist, or something else of a similar nature.

However, there are also many other individuals out there that are looking to launch an online business - this is something that is evident by reading through user Editor X reviews, too.

Editor X review: business and marketing solutions.

Indeed - eCommerce functionality is something that is very important for any and all (well, most) successful website builders. Even if you fall into the former category of people, you might perfectly well wish to make your website eCommerce-based in the future!

So, what about the eCommerce editor functionality? How does the builder fare in this regard?

Quite well, actually! While Editor X might not be the first website builder that you’d think about using when looking for the best eCommerce builder, it does support all of the essential features that you might need!

You will be able to build a fully-fledged online store - Editor X eCommerce features include things such as shipping and tax rate calculations, personal branding, advanced shopping cart, and so on.

Editor X review: about the marketing features.

Some user Editor X reviews will tell you that you can also sell subscriptions and event tickets, too - not only physical products! This is great, since it opens up a whole additional niche for the users of the builder.

There are also many different payment methods that you will be able to use, in addition to chat features, invoices, marketing-based SEO features, and more.

All in all, it’s evident that as far as Editor X eCommerce goes, it’s definitely a decent option!

An SEO- and Mobile-Friendly Website Builder

Imagine this type of a scenario - you’ve spent days creating the seemingly-perfect website with the Wix Editor X website builder. It’s beautiful, well-designed, has eCommerce functionality, and feels professional to use. However, there are simply no visitors.

Who’s to blame in this situation? A lack of marketing? Sure, that adds to that. However, the core issue commonly lies in a lack of SEO - if Editor X did lack SEO functionality, that is.

SEO is an acronym for "search engine optimization". In layman’s terms, it refers to a wide variety of methods of how you can optimize your website - and the content on it - in a way that it will fit search engine (i.e. Google) criteria, and thus, your site will be ranked in peoples’ searches.

Editor X review: powerful CMS.

Now, SEO is a whole separate science that you can study and master - we’re not going to get into that. However, what IS important for our Editor X review is the SEO functionality of the builder in question. Thankfully, it has that!

The Editor X templates are not only pretty and modern, but they are also designed with SEO in mind. Content-wise, you will be able to fill in the meta information of your posts in separate fields, and even set specific URLs for your pages (meaning, you will be able to customize them).

SEO doesn’t only revolve around content, though - there’s a pretty big emphasis on things such as mobile-friendliness, too.

Why is that the case? Well, this is something that you might notice while reading user Editor X reviews, too - it’s because of just how many people use mobile devices to surf the web nowadays.

Following that, naturally, search engines have a motivation to ensure that the pages they rank are mobile-friendly, on top of other things. This throws us right back to website builders.

Editor X review: start your first project.

Editor X is a completely mobile-friendly website builder. It allows you to not only check how your site will look on different devices at any given point in time, but also customize it, to the fullest extent!

The same applies to the aforementioned template designs, too. All of the Editor X templates are 100% mobile-friendly, in that they are all fluid in their design, and completely adaptable to any sort of device.

All in all, this is superb news for anyone who’s planning on trying the Wix Editor X out!

No Need for Technical Knowledge in Coding

One of the absolute-main selling points of website builders, in general, is the fact that anyone and everyone should be able to use them, without much difficulty. This notion comes from the fact that, up until website builders became “a thing”, anyone who wanted to create a website had two choices - either hiring a professional to do it for them, or becoming a web developer themselves.

Neither of those options are ideal, if you have nothing to do with website creation. Thus, you can probably imagine just why website builders became as popular as they are now.

Editor X review: custom code.

Even today, though, there are any website builders that still require some technical, coding-related knowledge from the user side of things, in order to be used effectively. This can surely scare a lot of people off!

User Editor X reviews will tell you that the builder in question is different. Specifically, Editor X allows you to work with CSS tools - CSS being the key tool of web designers - without actually needing to use actual CSS itself!

In other words, you will be able to utilize all of the core functionality that Editor X has to offer, without needing to go out and study a whole separate coding language! That said, if you are coding-savvy, you will be able to work with that, too!

A Drag-and-Drop Website Builder

Up until this point in the Editor X review, I’ve talked a lot about the norms - the essential features that all top-tier builders have to possess, and why they’re important. Well, drag-and-drop functionality is at the core of such features.

Surely, a single look at the site creation tool market will show you that the absolute majority of the higher-end website builders utilize drag-and-drop features. There are some exceptions, however, they are just that - exceptions.

Drag-and-drop functionality refers to you being able to literally drag a feature from the sidebar of your builder (a button, an event, a text box, or anything in between) to the preview of your site, and then just drop it where you’d wish to leave it. After saving your progress and checking out the live version of your site, you should find that item that you’ve dropped to be exactly where you left it.

Drag-and-drop functionality is part of the “What You See is What You Get” philosophy. It’s the pique of usability for most builders out there! And, thankfully, reading through user Editor X reviews, you will quickly learn that the Wix Editor X builder does, for a fact, utilize drag-and-drop features.

Top-Tier Customizability

One of the most common arguments that you’ll see floating around user Editor X reviews is the fact that the builder in question provides you - the user - with the highest level of customizability possible.

What this means is that you will be able to customize everything and absolutely anything that you might see on your website - the huge list of different design features that the builder offers just goes to serve this purpose.

Indeed - once you get used to Editor X, and start utilizing the builder to its full potential, this is something that will become evident in no time.

Editor X review: get inspired with templates.

Everything from the Editor X templates all the way to things such as image resizing and smart grid layouts works together in order to provide the ultimate experience, as far as customization is concerned. On top of all of that, there’s also the Wix app market, too.

As pointed out a few times earlier on in this Editor X review, the builder in question does actually belong to Wix. This means that it does have a Wix-like look and feel to it, too - however, things don’t end there, and Wix does actually share its app market with the Editor X.

If you know anything about Wix, you’re probably aware of the fact that the Wix app market is one of the biggest of its kind - you’ll be able to find a huge variety of different features and plugins, which in turn will help you make your site fully-functional and unique.

Editor X Review: CONS

Reading through user Editor X reviews, it’s evident that the builder in question is very well-designed, and offers its users a wide array of different features and benefits. That said, there are also some notable shortcomings that can be seen mentioned in those same reviews, too!

Keep in mind that I’m not talking about things such as the builder still being very young, or its beta and alpha versions - all of these things are notable to an extent, but they are completely natural, too. Instead, we’ll try to look at and discuss things that are an actual issue at this point in time, and whether or not these issues are prominent enough to be “deal-breakers”.

Not Very Beginner Friendly

Truth be told, this is probably among the most common issues that people appear to have concerning Editor X!

Well, to be fair, “issue” isn’t the term to be used here, I guess. It’s definitely a nuisance, but at the same time, it’s not exactly “unintentional”, either. Allow me to explain.

In the PRO section of this Editor X review, we’ve discussed the fact that the builder utilizes things such as a drag-and-drop editor, and requires no knowledge in coding or some certain programming languages. That’s true.

However, Editor X is actually still considered to be pretty difficult to use, even with all of those things in mind. This is due to one, single reason - the target audience of the product.

Editor X review: community of Editor X.

Editor X is aimed at web designers - people who are very particular about their sites, and want to find a builder that’s going to provide them with the widest customization options out there. Naturally, the number of these features, combined with the advanced-level customization capabilities of the builder, make it out to be a pretty difficult tool to master, especially if you’re just starting out.

Some users name this to be anon-issue”, mostly because of the fact that it's kind of “built into” the builder. The tool is designed with advanced-level web designers in mind, and is aimed at such individuals thanks to its capabilities and use cases.

However, admittedly, this is little condolence if you’re actually passionate about web design, but are just starting out. In a situation like this, you might want to check out some simpler, more beginner-friendly website builders.

Few Templates to Choose From

In the first part of the Editor X review, we’ve discussed the functionality aspect of the Editor X templates. We’ve established that the templates are very well-made, and that they are designed with professional use in mind.

That’s all fine and dandy - however, quite a few user Editor X reviews will tell you that there seems to be a significant lack of these templates, too.

Editor X review: in-house-made templates.

This is, yet again, a pretty interesting shortcoming to consider. The “interesting” part here has to do with the uniqueness of the builder. Let me to explain.

Editor X does possess a small variety of templates to pick from - that’s evident to anyone who’s already used the site creation tool in question. In order to understand why this is an issue, you need to imagine, say, a million people using Editor X.

If a million individuals were to use the few pre-default templates available on the builder in question, there would probably be limited room for originality - there are just so many site layout combinations that you can do! It’s why website builders tend to offer a lot of different themes, too - in order to promote the originality aspect of your site (and because those templates are often centered around different types of sites, too).

So, back to what I was saying - while this would be a pretty significant issue with any other website builder out there, when it comes to the Wix Editor X, things are a tad bit mitigated by the sheer customization options that the builder in question comes equipped with.

Editor X review: the rest is up to you.

Since you can customize every single aspect of your site, you’ll be able to sway far away from the initial template that you’d pick. This, in turn, will make your site unique-looking, and original, to the extent of the capabilities of Editor X.

While that’s cool and all, it’s noteworthy that this still does not mitigate the fact that there are going to be limited theme options for the different websites that you might want to create - an Editor X eCommerce site, a blog, or else.

Just something to keep in mind!


Now that we’ve got all of the main pros and cons of the website builder in question mentioned and out of the way, there are a few more things that I’d like to discuss in this Editor X review before I let you go. One of these things would be the Editor X pricing options.

Visiting the builder’s official website, you’d quickly learn that there are two types of pricing options available - one in regards to normal websites, and another that’s dedicated to eCommerce-based sites. The plans look like so:

Website Plans:

Business & eCommerce Plans:

In addition to the pricing options, you will also receive a 14-day money-back guarantee.

So, then - what about those Editor X pricing options? Is the website builder priced appropriately?

Well, if you’re an experienced web designer who’s planning on utilizing the builder’s capabilities to their full extent, then sure - it is. However, for anyone else, these price tags are going to be rather expensive!

This is especially true if you’re planning on picking out one of the latter plans, and aren’t just keen on launching an online store or creating a completely personal blog.

How to Use the Editor X Website Builder?

Now, to finish off our Editor X review, we’ll take a look at the builder in question, in a more hands-on type of an approach.

I won’t go too in-depth as far as the actual usage of the builder is concerned - we’ll save that for the Editor X tutorial. Instead, I’ll simply guide you through the registration process of the site, and we’ll take a quick look at the user interface that you’ll be spending the majority of your time on, if you were to choose Editor X as a viable site creation tool.

How to Register on Editor X?

Let’s begin with the registration process on Editor X, and make our way onwards from there.

Step 1: Go to the Editor X official website.

Step 2: Here, at the top-right corner of the screen, you will see a “Start Now” button. Press it, and you will be redirected to the registration page.

Editor X review: front page.

Step 3: You will be asked for some standard things, such as an email address and to create a password. If you do already have a Wix account, you can actually use it to log into the Editor X website builder, too.

Editor X review: sign-up process.

Step 4: Now, before you get sent to your dashboard, you will have to provide some information about yourself. Namely, you’ll need to tell Editor X “what describes you best”, and also whether or not you work alone. This is done in order to gauge your experience with site creation, and to pick the right pricing plan for you, in the future.

Editor X review: your description.

Step 5: Next up, you will be asked to pick out a template. You can browse through all of the templates that Editor X has, or pick a featured one.

Editor X review: template selection.

Step 6: Once you do that, just wait a few seconds, and that’s it - you’re in!

Editor X review: welcome to the dashboard.

The process of registering on the site creation tool was actually very quick and enjoyable - it took only a few minutes to reach the actual editor interface of my website! Right, then - let’s move on to that interface, shall we?

How to Use Editor X?

The editor interface can, admittedly, look rather intimidating upon first visiting it - that’s a sentiment echoed by some user Editor X reviews, too. However, once you know where everything is, you can start using it effectively!

Step 1: At the top-left of the screen, you will find your main menu. Here, you can control the status of your website, add apps, enter developer mode, and also upgrade your plan, if you so wish to.

Editor X review: the main menu.

Step 2: Adding new pages and customizing them can all be done via the menu that’s located below the main menu mentioned earlier. Here, you can add static and dynamic pages, customize their grid layouts, changes the different sizes of certain sections, and so on.

Editor X review: adding and customizing pages.

Step 3: Text edits can also be made in a simple and straightforward way. All you need to do is click on a text box (or add one), and then select “Edit Text”. You will be able to do so right there, within the box - no pop-ups that would take you out of the page!

Editor X review: editing texts.

Step 4: You can also easily check to see how your website would look on a tablet or mobile device, and make changes in these modes, too. This can be done via the buttons that you at the top-middle of the page.

Editor X review: mobile view.

Admittedly, figuring out the ins and outs of Editor X truly isn’t all that simple - there are just so many features to check out and cover! That said, the builder is very intuitive to navigate, and the potential is pretty self-evident - you can truly create amazing-looking websites with Editor X!

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Now, with all of the Editor X review behind me, would I go ahead and recommend using the builder?

I would definitely recommend it, in some very specific cases.

Editor X is a ‘dedicated’ website builder - in other words, it’s aimed at a particular group of people, and if you don’t fall into that group, there is little that you can receive from the builder. Sure, it’s fun to use, offers absolutely amazing design capabilities, and is rather feature-heavy, but that's the point - Editor X is aimed at professional (and semi-professional) website designers.

If you’re not a designer, Editor X might seem too complicated to get a hold of and use. In a situation like this, you should always look at some of the alternatives available on the market!

With that said, I thank you for reading this Editor X review, and wish you the best of luck with all of your website creation ventures to come!

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What is Editor X?

Editor X is a website builder that was created and offered by another popular builder on the market - Wix. The unique thing with Editor X is that it's a very design-oriented site creation tool - thus, it will be best suited for any and all web designers who are looking to create beautiful, yet also fully-functional websites.

Is Editor X a good website builder?

Judging by user Editor X reviews - yes! The builder in question is well-designed, and offers all of the essential features that you'd come to expect - anything from eCommerce functionality all the way up to mobile-friendly templates and SEO features. The Editor X pricing is also quite fair, if you're planning to use the builder to its fullest extent, that is.

Do website builders offer free trials and / or money-back guarantees?

Most website builders do offer free trials, and some have money-back guarantees. While it is common practice in the industry, not all website builder providers subscribe to it - you should always double-check with the builder that you decide to use.

Do I need to know a programming language to use a website builder?

While it’s certainly going to help, it’s definitely not necessary. Website builders are great in that anyone and everyone can quickly learn to use them and create their websites. There is no technical knowledge needed, and no prior coding skills required!

Will I be able to build a shop with a website builder?

If you choose a good website builder - yes. There are many builders out there that say they support eCommerce features, but as soon as you start using them, you see that there is little to no support for setting up a shop, and instead, there’s just a single widget that links to who-knows-where. That’s why you should always consult our website builder reviews before deciding on which product to purchase.

Are website builders safe to use?

If you use a trustworthy and reliable website builder, then it’s 100% safe. Whether it be online or offline (downloadable software), site builders are completely malware free, and you shouldn’t encounter any compatibility issues, either.